Custom Hierarchies and Classes
Brands that segment their team into "club", "drugstore", or "natural", and "conventional", require custom partitioning. in order to understand trade spend and deductions in this attributes.
Confido supports this through our custom attribute tagging.
- Click Settings > Custom Attributes > Add Custom Attribute
- Name your custom attribute and define the values.
- To Edit your custom attributes, click View > Edit Attribute > Edit the fields. In this example, the brand has their planning groups split between Natural and Conventional Channels.
- Users can add custom attributes to the sales forecast, the net sales view, and tag planning groups by attribute.
