A blue arrow icon pointing up.
Deduction Management

Track Trade from Agreement
to Accrual

Simplify your deductions process with automated tags, flags for likely disputes, and the ability to resolve disputes within the platform — recovering more revenue at lightning speed.
Book a Demo
OUR RESULTS

Everyday efficiency, exceptional results

Book a Demo
"We have a small team, and anytime we can leverage software to improve both accuracy and timeliness in our AR and deductions management process, it's a win-win."
Kirk Lin Headshot
Kirk Lin
VP of Finance, Serenity Kids
2in1
All your payment info in — smarter deductions out.
85%
reduction in time spent managing Deductions
Our Solution

Easier deductions, built for scale

Confido gives your team the control, accuracy, and speed to manage deductions end-to-end — from identifying invalid claims to submitting disputes.
A blue arrow icon pointing up.
Approval Workflows

Customize deduction approval rules

A dashboard showing different checks, their numbers, amount, lines and other information.
Confido routes deductions to the right stakeholder automatically — whether it’s Finance, Sales, or a 3rd party agency. With flexible approval flows, each team can manage their part of the process independently.
A blue arrow icon pointing up.
Dispute Detection

Detect incorrect deductions

A dashboard showing a Deduction tab for approval of next steps.
Confido automatically flags deductions that fall outside of approved deals — helping your team quickly identify invalid claims, prioritize disputes, and recover lost dollars with less back-and-forth.
A blue arrow icon pointing up.
Streamline Disputing

Accelerate month-end close

An image showing a dashboard with different Dispute Options.
No more chasing portals or formatting emails. With Confido, your team can submit disputes directly through a simple form — complete with linked invoices, backup, and pre-filled claim details.
WHO IS IT FOR

Best-in-class software for every department

Automate

For Accounting

Track and resolve deductions faster by centralizing backup, automating tagging, and streamlining approvals.
The green icon of an arrow pointing up inside of a paper sheet.
Auto-tag and categorize deductions by reason
The green icon of an arrow pointer.
Collect and store retailer backup in one place
A green icon showing three circles connected by lines.
Submit disputes directly from the
platform
A green icon showing three circles connected by lines.
Track approval and resolution status
Validate

For Sales

Get visibility into which deductions are valid, which are pending, and how promotions are performing against spend.
The blue icon of a paper with data printed to it.
Understand deduction impact by promotion or customer
A blue search icon near a bigger icon behind it.
Review and approve deductions routed to Sales
The blue icon of a graph going up.
Flag invalid claims or partner with Accounting to dispute
A blue icon of two circles. One of them has a money sign inside.
Collaborate with brokers on resolution
integrations

Millions of data points captured in one platform

Confido integrates with your most important data sources, from key retailers and distributors to legacy ERP and accounting systems. By connecting multiple business functions, we help our clients achieve more in their day to day.
See Integrations
Walmart logo
SAP logo
Sage logo
Dynamics 365 logo
Costco logo
KeHe logo
Target logo
Meijer logo
UNFI logo.
OUR RESULTS

Built for startups and category leaders

View All
With a lean team, Serenity Kids turned to Confido to automate and streamline their receivables. The result: faster, more accurate processes across AR and deductions, with less effort and more confidence.
Learn More
SKUs

Organic, nutrient-packed baby food

Size

Mid-size

“We have a small team, and anytime we can leverage software to improve both accuracy and timeliness in our AR and deductions management process, it's a win-win.”
Kirk Lin
VP of Finance, Serenity Kids
Capello’s cut down on manual work and gained clearer, more reliable insights into their trade spend. The result: faster workflows and better business decisions.
Learn More
SKUs

Gluten-free pasta and carbs

Size

Mid-size

“Much less time spent, far better results. Confido has been a huge win for our business and trade spend reporting accuracy.”
Lacee Jaruguei
Senior Finance Manager, Cappello's
Rebel monitors in-store performance against forecasted plans and trade rates. When results aren’t lining up, the team quickly pivots — reallocating spend and adapting their strategy.
Learn More
SKUs

Keto-friendly ice cream

Size

Mid-size

“With Confido pulling in IRI and Circana data, I can see how our products are actually performing and how that lines up with our forecast. Now I have the insights I need to take action if we're light in certain areas.”
Brian Fulmer
Head of Sales, Rebel Creamery
How It Works

Do more with Confido

Cash Application
Accounting meets AI-powered automation
Learn More
Trade Promotion Management
Centralized promotion calendar with auto-matched deductions and contracts
Learn More
Forecasting
Adaptive forecasting that does the work for you
Learn More

Everything you need to manage and optimize gross-to-net

Confido is purpose-built to help CPG brands optimize and scale their business in a singular platform.
Book a Demo